Articles tagged with: google
Old Yeller
Inspired by Roy H. Williams’ Monday Morning Memo about the decreased value of an online Yellow Pages listing vs. radio advertising for acquiring new customers, I Googled three generic business categories in twelve client markets …
Google Lures Local Advertisers by Subverting Its Own Search Policies
Two-City Test Takes on Yellow Pages With New Pricing System, Ad Model
NEW YORK (AdAge.com) — Google is experimenting with its deepest foray into local advertising and along the way is branching out from one of …
