MatchLink is a singles dating network that served the radio industry for many years. The Evanston, Illinois company Spark Network Services provided an IVR-based dating service to radio stations. Radio listeners called a phone number and paid to interact with other singles through a sophisticated voice mail system. Payment was made through credit card or a 900 number. Some stations were earning a half million dollars per year with the service.
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The Radio Industry Speaks
Last week we surveyed thousands of individuals throughout the radio industry. This survey was promoted through our weekly blog, Facebook, Twitter, LinkedIn and a variety of other social media sites. …
