Featured »

How to use Facebook to market your radio station in 2017

August 21, 2017 – 4:51 pm Comments Off on How to use Facebook to market your radio station in 2017 | 5,504 views

Are you serious about promoting your radio station on Facebook?  If so you’re probably aware that it’s getting more difficult.  As it gets tougher I thought I’d share some things to think about when using …

Read the full story »
radio broadcasting

Drive higher ratings for your station through proven innovative marketing solutions.

small business

Get the latest information on how to grow your small business.

social media

Find out the latest information about social media and the platforms that are best suited to help radio gain higher ratings and more advertising prospects.

lead generation

We use the latest techniques to both online and offline to generate qualified prospects for your company.

resource center

E-books, case studies, video presentations and other content to expand your knowledge of digital marketing.

Home » Featured

The Day After Christmas

Submitted by on December 26, 2013 – 6:16 pmNo Comment | 1,775 views

The Day After Christmas

Twas the day after Christmas,

And all through the station,

Hardly anyone was working,

Half the staff was on vacation

The GM wasn’t listening,

Any longer to “Jingle Bells”

Instead….quickly reviewing

Final 2013 P&L’s

In traffic and production,

Copy changes came from clients galore,

Didn’t anyone think these would be needed,

Before heading out the door?

The talent was out celebrating,

And had not a care,

For the PD, this time of year

Is a scheduling nightmare.

Promotions prepared for a remote,

At a car dealer’s “end of year sell down”,

As the AE who sold it,

Mentioned “I’ll be out of town”.

Christmas music is out of rotation,

No longer needed this year.

Would anyone notice if we erased,

“Grandma got run over by a reindeer?”

To all who read this, we wish you ratings joy and good cheer.

We look forward to working with you in the New Year

Your friends at Impact Target Marketing.