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How to use Facebook to market your radio station in 2016

June 15, 2016 – 4:51 pm Comments Off on How to use Facebook to market your radio station in 2016 | 3,515 views

Are you serious about promoting your radio station on Facebook?  If so you’re probably aware that it’s getting more difficult.  As it gets tougher I thought I’d share some things to think about when using …

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How to use Facebook to market your radio station in 2016

June 15, 2016 – 4:51 pm | Comments Off on How to use Facebook to market your radio station in 2016 | 3,515 views
How to use Facebook to market your radio station in 2016

Are you serious about promoting your radio station on Facebook?  If so you’re probably aware that it’s getting more difficult.  As it gets tougher I thought I’d share some things to think about when using …

Social Video: Radio’s Best Marketing Opportunity in 2016

January 6, 2016 – 6:54 pm | Comments Off on Social Video: Radio’s Best Marketing Opportunity in 2016 | 1,795 views
Social Video: Radio’s Best Marketing Opportunity in 2016

Social video has exploded in the last year and will continue to grow throughout 2016 and beyond.  It’s critical that broadcasters understand this and how video can play an important role in the marketing of …

Getting higher ratings has never been easier

July 8, 2015 – 7:21 pm | Comments Off on Getting higher ratings has never been easier | 4,559 views
Getting higher ratings has never been easier

It is not enough to be on the air to ensure ratings growth. You need to market your station aggressively to reach potential survey friendly households. In a competitive market, now more than ever, generating …

Tips for digitally marketing your radio station

January 23, 2015 – 2:21 pm | Comments Off on Tips for digitally marketing your radio station | 3,552 views
Tips for digitally marketing your radio station

By Eric Corwin
I read an article this morning about ways to increase your station’s TSL. There’s little question that it is important to understand all the ways to protect your station’s eroding audience. However, is …

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